- Published on Sunday, 15 November 2009 23:32
Radio Gruvlend was conceived as a little team building exercise Nesh came up with to organize band members of Zemlja Gruva who were working on their debut album to try and start finishing things up. What they managed to finish up every week became an hour-long radio show in the form of a radio drama where the only subject was groove and its elusive definition. Gruvlend declared independence and seceded from the rest of the world and mandated visas for entry. There was only one qualifying condition - that the invited guest's work has - groove.
The newly formed banana state soon got its functionaries - Zoe Kida became Minister of Groove, Konstrakta - Mother of Groove, MC Milovan took the role of President of Gruvlend, Perica became President's Assistant (and left hand), Shobaya - Prime Minister of Gruvlend's puppet Government, Niche naturally took on the role of Chief of Propaganda while Nesh, recently arrived from afar, was left with the position of High Commissioner for Gruvlend.
Sessions of the expanded Government of Gruvlend, as they were internally referred to, were recorded and turned into radio shows that for three months during winter of 2009/10 entertained listeners Thursdays at midnight on internet radio New Radio BelGrade. Additionally, every participant put together their 60 minute long playlist to complement the show and the DJ/selector was rotated every week. That is how Radio Gruvlend phenomenon came to be, ran its first season on the internet and then moved to terrestrial radio B92 in the next season.